Facebook has announced a new feature that allows users to donate money to nonprofit organizations through the site, a move designed to help raise both funds and global awareness for the charitable causes. Facebook was inspired to launch the donation feature following last month’s successful partnership with the International Federation of Red Cross. After Typhoon Haiyan devastated the Philippines in November, Facebook let users donate directly to the Red Cross’ relief efforts.
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Facebook's Donate Button Spurs Social Giving
Posted by: Rachelle Dragani December 17, 2013 02:38 PMFacebook has announced a new feature that allows users to donate money to nonprofit organizations through the site, a move designed to help raise both funds and global awareness for the charitable causes. Facebook was inspired to launch the donation feature following last month’s successful partnership with the International Federation of Red Cross. After Typhoon Haiyan devastated the Philippines in November, Facebook let users donate directly to the Red Cross’ relief efforts.