HP launched a marketing campaign over the weekend advertising that Windows 7 was “back by popular demand.” On its website, HP highlighted a handful of devices that run on the older version of Microsoft’s operating system, and it is selling the Core i5 and i7-powered machines at a $150 discount. HP didn’t actually resurrect Windows 7. Vendors are allowed to sell PCs that run Windows 7 rather than Windows 8. The marketing campaign caters to consumers who aren’t ready to embrace the significant changes that come with Windows 8.
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HP Urges Consumers to Give In to Their Win 7 Cravings
Posted by: Rachelle Dragani January 21, 2014 01:59 PMHP launched a marketing campaign over the weekend advertising that Windows 7 was “back by popular demand.” On its website, HP highlighted a handful of devices that run on the older version of Microsoft’s operating system, and it is selling the Core i5 and i7-powered machines at a $150 discount. HP didn’t actually resurrect Windows 7. Vendors are allowed to sell PCs that run Windows 7 rather than Windows 8. The marketing campaign caters to consumers who aren’t ready to embrace the significant changes that come with Windows 8.