CEO Satya Nadella has begun his much-anticipated shakeup of Microsoft’s leadership ranks, just weeks after taking the helm. Tony Bates, EVP of business development and evangelism, and Tami Reller, EVP of marketing, are on the way out. Eric Rudder, EVP of advanced strategy, will take over Bates’ duties, while marketing executive Chris Capossela will replace Reller and lead Microsoft’s advertising efforts. Mark Penn, formerly EVP of advertising and strategy, was relieved of advertising responsibilities and will focus exclusively on strategy.
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Nadella Begins Microsoft Leadership Transformation
Posted by: Richard Adhikari March 3, 2014 03:11 PMCEO Satya Nadella has begun his much-anticipated shakeup of Microsoft’s leadership ranks, just weeks after taking the helm. Tony Bates, EVP of business development and evangelism, and Tami Reller, EVP of marketing, are on the way out. Eric Rudder, EVP of advanced strategy, will take over Bates’ duties, while marketing executive Chris Capossela will replace Reller and lead Microsoft’s advertising efforts. Mark Penn, formerly EVP of advertising and strategy, was relieved of advertising responsibilities and will focus exclusively on strategy.