It’s unlikely that Facebook’s psych experiment that turned some 700,000 of its users into involuntary lab rats will hurt its brand or advertising revenue. However, it has unleashed a torrent of criticism. Facebook has faced this kind of outrage before, though, and the results have almost always been the same. “All these things blow up for a day or two, and they blow over amazingly quickly, and everyone goes back to normal afterwards,” said Jan Dawson, chief analyst with Jackdaw Research.
Emotional Backlash Unlikely to Unsettle Facebook
Posted by: John P. Mello Jr. July 2, 2014 11:47 AMIt’s unlikely that Facebook’s psych experiment that turned some 700,000 of its users into involuntary lab rats will hurt its brand or advertising revenue. However, it has unleashed a torrent of criticism. Facebook has faced this kind of outrage before, though, and the results have almost always been the same. “All these things blow up for a day or two, and they blow over amazingly quickly, and everyone goes back to normal afterwards,” said Jan Dawson, chief analyst with Jackdaw Research.