A recent report issued by Rockbridge
Associates, Inc. — intended to measure consumer acceptance and confidence
in various technologies — has revealed a reluctance among many consumers to embrace e-commerce,
based partially on concerns over security issues.
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Survey Reveals Consumer Concern Over E-Commerce Security Issues
Posted by: Matthew Beale June 21, 1999 12:00 AMA recent report issued by Rockbridge
Associates, Inc. — intended to measure consumer acceptance and confidence
in various technologies — has revealed a reluctance among many consumers to embrace e-commerce,
based partially on concerns over security issues.