Just days after rolling out a new feature it hoped would give shoppers another reason to browse its online book shelves, Amazon.com yielded to complaints from some book buyers that their privacy had been invaded. The Internet’s top bookseller will now revamp their ‘Purchase Circles,’ which were designed to steer online gift-buyers to selected book, music or video selections.
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Amazon Yields to Privacy Complaints
Posted by: Mary Hillebrand August 27, 1999 12:00 AMJust days after rolling out a new feature it hoped would give shoppers another reason to browse its online book shelves, Amazon.com yielded to complaints from some book buyers that their privacy had been invaded. The Internet’s top bookseller will now revamp their ‘Purchase Circles,’ which were designed to steer online gift-buyers to selected book, music or video selections.