In two separate deals this week, online music service Tunes.com is reaching out to TV viewers and radio listeners in attempts to build up its customer base. Tunes.com announced a deal Monday with Clear Channel Communications to promote its Web site via Clear Channel’s TV, radio and outdoor billboard advertising avails. On Tuesday, the company announced a separate deal with Road Runner to create a co-branded music section on the cable Internet service.
Tunes.com Inks Road Runner, Clear Channel Deals
Posted by: Mary Hillebrand August 10, 1999 12:00 AMIn two separate deals this week, online music service Tunes.com is reaching out to TV viewers and radio listeners in attempts to build up its customer base. Tunes.com announced a deal Monday with Clear Channel Communications to promote its Web site via Clear Channel’s TV, radio and outdoor billboard advertising avails. On Tuesday, the company announced a separate deal with Road Runner to create a co-branded music section on the cable Internet service.