Riding a wave of positive publicity for its recent efforts in cyberspace, Victoria’s Secret parent company, Intimate Brands, Inc. (NYSE: IBI), is encouraging investors to put their money where their compliments are. Intimate Brands launched IBInvest Direct Wednesday, enabling investors to buy stock directly from the company.
Victoria’s Secret Invites Investors to Get Intimate
Posted by: Mary Hillebrand July 28, 1999 12:00 AMRiding a wave of positive publicity for its recent efforts in cyberspace, Victoria’s Secret parent company, Intimate Brands, Inc. (NYSE: IBI), is encouraging investors to put their money where their compliments are. Intimate Brands launched IBInvest Direct Wednesday, enabling investors to buy stock directly from the company.