Senators John Kerry, D-Mass., and John McCain, R-Ariz., introduced an Internet privacy bill on Tuesday that proposes new rules about how websites can collect information about users. The measures would help protect Internet users by requiring sites to notify customers when their data is being collected and tell them how it will be shared. The bill would require advertisers to let them opt out of disclosing sensitive details such as medical information. The bill would also limit a website’s ability to target users through personal information and consumer profiles.
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Senate Takes a Crack at Online Consumer Privacy Protection
Posted by: Rob Spiegel April 13, 2011 12:24 PMSenators John Kerry, D-Mass., and John McCain, R-Ariz., introduced an Internet privacy bill on Tuesday that proposes new rules about how websites can collect information about users. The measures would help protect Internet users by requiring sites to notify customers when their data is being collected and tell them how it will be shared. The bill would require advertisers to let them opt out of disclosing sensitive details such as medical information. The bill would also limit a website’s ability to target users through personal information and consumer profiles.