A conflict between Google’s push to make the Web more secure and its Trusted Store program may be costing at least one business money. Pegasus Auto Racing Supplies, which encrypts all the pages on its website, reportedly has had its application for Google’s Trusted Stores program turned down. Think of the badge as the equivalent of the Good Housekeeping Seal. Having it could boost a site’s revenue. Pegasus co-owner Christopher Heitman applied for a Trusted Stores badge in 2012 but was turned down because all his site’s pages were encrypted.
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Google Gets in a Trusted Stores Encryption Tangle
Posted by: Richard Adhikari August 21, 2014 01:59 PMA conflict between Google’s push to make the Web more secure and its Trusted Store program may be costing at least one business money. Pegasus Auto Racing Supplies, which encrypts all the pages on its website, reportedly has had its application for Google’s Trusted Stores program turned down. Think of the badge as the equivalent of the Good Housekeeping Seal. Having it could boost a site’s revenue. Pegasus co-owner Christopher Heitman applied for a Trusted Stores badge in 2012 but was turned down because all his site’s pages were encrypted.