Clickbaiting may soon come to an end on Facebook, which has launched an effort to eradicate it. Posts with clickbait headlines get higher placement in News Feeds — but 80 percent of the time, users prefer headlines that help them decide whether they want to read a full article before having to click through, a Facebook survey indicated.
“Over time, stories with clickbait headlines can drown out content from friends and pages that people really care about,” wrote Facebook Research Scientist Khalid El-Arini and Product Specialist Joyce Tang.
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Facebook Trains Sights on Clickbaiters
Posted by: Richard Adhikari August 26, 2014 04:23 PMClickbaiting may soon come to an end on Facebook, which has launched an effort to eradicate it. Posts with clickbait headlines get higher placement in News Feeds — but 80 percent of the time, users prefer headlines that help them decide whether they want to read a full article before having to click through, a Facebook survey indicated.
“Over time, stories with clickbait headlines can drown out content from friends and pages that people really care about,” wrote Facebook Research Scientist Khalid El-Arini and Product Specialist Joyce Tang.