Google is putting a new spin on the news. Instead of relying on journalists to gather facts and report events the old-fashioned way, the company’s News Lab, launched earlier this year, aims to deliver news stories through data. Case in point: Who needs polls to reveal that Donald Trump is the most popular candidate in the Republican primary free-for-all? By tracking search requests for each candidate, Google Trends, part of the News Lab, came up with an interactive county-by-county map showing the volume of searches for each candidate.
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When Data Breaks the News
Posted by: Richard Adhikari September 15, 2015 05:00 AMGoogle is putting a new spin on the news. Instead of relying on journalists to gather facts and report events the old-fashioned way, the company’s News Lab, launched earlier this year, aims to deliver news stories through data. Case in point: Who needs polls to reveal that Donald Trump is the most popular candidate in the Republican primary free-for-all? By tracking search requests for each candidate, Google Trends, part of the News Lab, came up with an interactive county-by-county map showing the volume of searches for each candidate.