Why do customers seem to overreact when Verizon announces changes? Verizon’s latest price hike has been causing angst in the marketplace — at least on social sites like Twitter. Why does Verizon keep shooting itself in the foot? The short answer is poor marketing. Verizon’s marketing moves show no care for the customer base, and that comes with at cost to Verizon. Let’s face it — as usage changes, pricing models must change to keep the proper balance for both users and the company.
Verizon seems too dictative. It didn't treasure any opinion or thought from us customers. And if the answer is poor marketing, it will go down soon for sure. Marketing is the best way to keep old customers and attract more new ones. And it's not like they're the only one in this whole market. I've seen my family switched from Verizon to other mobile carriers.
More disrespect..the only way to now use the my Verizon app where you can check data usage and pay the bill is to upgrade to the more expensive plan. The options when you receive this message? Upgrade or close. Extreme disrespect. I've been with Verizon for double digit years. Far too long to be treated this way.
Loading ...
Verizon Customers Get No Respect
Posted by: Jeff Kagan July 15, 2016 10:10 AMWhy do customers seem to overreact when Verizon announces changes? Verizon’s latest price hike has been causing angst in the marketplace — at least on social sites like Twitter. Why does Verizon keep shooting itself in the foot? The short answer is poor marketing. Verizon’s marketing moves show no care for the customer base, and that comes with at cost to Verizon. Let’s face it — as usage changes, pricing models must change to keep the proper balance for both users and the company.