Shopping: It’s not what it once was. Forget the long drive to the mall and countless hours of browsing. Customers now simply log in from the comfort of their own home to have the world at their fingertips. The massive uptake of e-commerce is an unprecedented shift in consumer behavior, expectations and purchases. The evidence is in the numbers: Internet shopping is the most popular online activity. Revenues have doubled in the past five years. Meanwhile, for traditional brick-and-mortar stores, patronage has continued to slide every year.
From Browser to Buyer: How Smart Solutions Are Transforming E-Commerce
Posted by: Abhijit Shanbhag August 24, 2018 09:58 AMShopping: It’s not what it once was. Forget the long drive to the mall and countless hours of browsing. Customers now simply log in from the comfort of their own home to have the world at their fingertips. The massive uptake of e-commerce is an unprecedented shift in consumer behavior, expectations and purchases. The evidence is in the numbers: Internet shopping is the most popular online activity. Revenues have doubled in the past five years. Meanwhile, for traditional brick-and-mortar stores, patronage has continued to slide every year.