Many local rural retailers are strangers to e-commerce, and the home delivery routine for rural customers is often very different from the opportunities enjoyed by suburban and city consumers. If stores in rural America want to keep customers happy and healthy, transitioning to e-commerce is key.
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Rural America Is the Next E-Commerce Frontier
Posted by: Jack M. Germain October 21, 2020 12:17 PMMany local rural retailers are strangers to e-commerce, and the home delivery routine for rural customers is often very different from the opportunities enjoyed by suburban and city consumers. If stores in rural America want to keep customers happy and healthy, transitioning to e-commerce is key.