Dell pushed further into the home-entertainment market Thursday, floating a raft of products to entice holiday shoppers with lower prices on top-shelf items such as plasma TVs. Dell has dubbed the concept behind its products “the digital living room.” The company announced new photo printers and digital music players as well. Dell’s plasma TV offerings firmly establish the category as a mass market.
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Dell Delves Deeper into Home Entertainment
Posted by: Susan B. Shor October 15, 2004 11:38 AMDell pushed further into the home-entertainment market Thursday, floating a raft of products to entice holiday shoppers with lower prices on top-shelf items such as plasma TVs. Dell has dubbed the concept behind its products “the digital living room.” The company announced new photo printers and digital music players as well. Dell’s plasma TV offerings firmly establish the category as a mass market.