XM Radio and Napster today announced a service that links listening to music to purchasing it, which one analyst said should be welcomed by consumers. “In the new world of digital music, portability is the holy grail and anything that you can do in service of portability will be appreciated by consumers,” Isaac Josephson, senior account manager, NPD Group, said.
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XM Teams With Napster to Ease Music Purchases
Posted by: Susan B. Shor July 27, 2005 09:33 AMXM Radio and Napster today announced a service that links listening to music to purchasing it, which one analyst said should be welcomed by consumers. “In the new world of digital music, portability is the holy grail and anything that you can do in service of portability will be appreciated by consumers,” Isaac Josephson, senior account manager, NPD Group, said.