Microsoft is moving to make its software more attractive to smaller and medium-sized businesses, providing better pricing, easier licensing and resources to help partners focus on the smaller market that currently represents the biggest growth. Analysts indicated that Microsoft, fighting older versions of its own software as much or more than other vendor products, is among the majority of IT sellers adapting to a changing market in which Fortune 500 customers do not represent as much opportunity as smaller, faster-moving businesses.
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Microsoft Targets SMBs With Software Suite
Posted by: Jay Lyman September 8, 2005 07:56 AMMicrosoft is moving to make its software more attractive to smaller and medium-sized businesses, providing better pricing, easier licensing and resources to help partners focus on the smaller market that currently represents the biggest growth. Analysts indicated that Microsoft, fighting older versions of its own software as much or more than other vendor products, is among the majority of IT sellers adapting to a changing market in which Fortune 500 customers do not represent as much opportunity as smaller, faster-moving businesses.