When Integrated Direct needed to drive registrations for one of its clients’ New York City events, the company included popular social networking site MySpace.com in its online marketing initiatives. “Online registrations doubled compared to previous years just by using MySpace and some other similar free sites,” Chris Consorte, owner and operator of Integrated Direct, an interactive marketing agency, told TechNewsWorld.
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Businesses Tap Into Online Social Networks
Posted by: Jennifer LeClaire April 5, 2006 05:00 AMWhen Integrated Direct needed to drive registrations for one of its clients’ New York City events, the company included popular social networking site MySpace.com in its online marketing initiatives. “Online registrations doubled compared to previous years just by using MySpace and some other similar free sites,” Chris Consorte, owner and operator of Integrated Direct, an interactive marketing agency, told TechNewsWorld.