Webcasts are finding an audience with everyone from basketball fans to churchgoers to music lovers. Now, record companies are beginning to wake up to the possibilities of webcasting as a scouting tool. RCA/Sony BMG has signed a little-known British singer to a record deal after watching live performances webcast over the Internet from her living room. Twenty-four-year-old Sandi Thom boasts an online audience of more than 100,000 people around the world.
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Webcasting Singer Scores Sony Record Deal
Posted by: Jennifer LeClaire April 4, 2006 09:24 AMWebcasts are finding an audience with everyone from basketball fans to churchgoers to music lovers. Now, record companies are beginning to wake up to the possibilities of webcasting as a scouting tool. RCA/Sony BMG has signed a little-known British singer to a record deal after watching live performances webcast over the Internet from her living room. Twenty-four-year-old Sandi Thom boasts an online audience of more than 100,000 people around the world.