Sony lowered the price of its PlayStation 2 game console by US$20 to $129 as gamers wait for the next generation of the machine, PlayStation 3, expected in November. The Japanese electronics giant is advertising the price cut with an Internet and print media blitz in the hope of driving sales before the PS2 is eclipsed. There is a growing market for the PS2, as well as for the original PlayStation and older consoles and games, Parks Associates Director of Broadband and Gaming Michael Cai told TechNewsWorld.
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Sony Cuts PS2 Price Ahead of PS3 Release
Posted by: Jay Lyman April 21, 2006 02:00 PMSony lowered the price of its PlayStation 2 game console by US$20 to $129 as gamers wait for the next generation of the machine, PlayStation 3, expected in November. The Japanese electronics giant is advertising the price cut with an Internet and print media blitz in the hope of driving sales before the PS2 is eclipsed. There is a growing market for the PS2, as well as for the original PlayStation and older consoles and games, Parks Associates Director of Broadband and Gaming Michael Cai told TechNewsWorld.