Cell phones have been steadily morphing into portable computers that busy executives are using to keep in touch with clients, suppliers and co-workers while on the go. Now, after passively watching this market take hold, Microsoft has decided that it wants to become a key player, an attainable but not an inevitable goal. The company has been lured by the growing importance and increased use of wireless e-mail. “Businesses are using technology to provide their employees with more mobility because it makes them more productive,” notes Monica Basso, research vice president at market research firm Gartner.
Microsoft Eyes Mobile Messaging Market
Posted by: Paul Korzeniowski July 11, 2006 05:00 AMCell phones have been steadily morphing into portable computers that busy executives are using to keep in touch with clients, suppliers and co-workers while on the go. Now, after passively watching this market take hold, Microsoft has decided that it wants to become a key player, an attainable but not an inevitable goal. The company has been lured by the growing importance and increased use of wireless e-mail. “Businesses are using technology to provide their employees with more mobility because it makes them more productive,” notes Monica Basso, research vice president at market research firm Gartner.