ABC on Thursday said it plans to make episodes of several of its television series available online through its Web site this fall season. ABC.com conducted a streaming video trial in May and June with episodes of four series including “Lost,” “Desperate Housewives,” “Commander in Chief,” and “Alias.” The ad-supported episodes were free to viewers. The research that has come out of the trial helped prove true several hypotheses regarding ABC consumers and their online viewing patterns.
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ABC Forges Ahead With Online Television Strategy
Posted by: Jennifer LeClaire August 4, 2006 12:01 PMABC on Thursday said it plans to make episodes of several of its television series available online through its Web site this fall season. ABC.com conducted a streaming video trial in May and June with episodes of four series including “Lost,” “Desperate Housewives,” “Commander in Chief,” and “Alias.” The ad-supported episodes were free to viewers. The research that has come out of the trial helped prove true several hypotheses regarding ABC consumers and their online viewing patterns.