SanDisk on Friday introduced the latest MP3 players in its Sansa c200 series, a line of low-priced flash memory-based MP3 players loaded with features that the firm hopes will make Apple iPod shoppers think twice. For about US$100, the c200 series offers a bright LCD color screen and up to 2 gigabytes of storage. There are two new models in the lineup. The 1 GB model, the c240, sells for $79.99. The 2 GB, or c250, model sells for $99.99.
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SanDisk Taunts Apple With MP3 Player Pricing Strategy
Posted by: Jennifer LeClaire September 1, 2006 10:37 AMSanDisk on Friday introduced the latest MP3 players in its Sansa c200 series, a line of low-priced flash memory-based MP3 players loaded with features that the firm hopes will make Apple iPod shoppers think twice. For about US$100, the c200 series offers a bright LCD color screen and up to 2 gigabytes of storage. There are two new models in the lineup. The 1 GB model, the c240, sells for $79.99. The 2 GB, or c250, model sells for $99.99.