Jeff Taylor is at it again. The Monster.com founder raised US$10 million in venture capital from General Catalyst Partners and Sequoia Capital to launch Eons, a 50-plus-targeted media company that he hopes will inspire a generation of Baby Boomers and seniors to live the biggest life possible. Taylor launched Eons in July to target a market that his research tells him has $1 trillion of disposable income. Eons will serve that market with an online community that challenges Boomers to tackle their life dreams and adventures, celebrate their accomplishments and make the most of each day.
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Monster Founder Taylor’s New Boomer-Targeted Venture
Posted by: Jennifer LeClaire October 18, 2006 04:00 AMJeff Taylor is at it again. The Monster.com founder raised US$10 million in venture capital from General Catalyst Partners and Sequoia Capital to launch Eons, a 50-plus-targeted media company that he hopes will inspire a generation of Baby Boomers and seniors to live the biggest life possible. Taylor launched Eons in July to target a market that his research tells him has $1 trillion of disposable income. Eons will serve that market with an online community that challenges Boomers to tackle their life dreams and adventures, celebrate their accomplishments and make the most of each day.