Ask a sales associate at a big-box retailer which section of the store has the most traffic this year, and more than likely he will point to the rows lined with big HDTV screens. Yes, those slim, shining flat-panel HDTV sets are irresistible. Even the bulkier digital-light processing and rear-projection TVs are on the Slim-Fast diet this year and appear trimmer and slenderer than their predecessors. U.S. consumers are particularly drawn to the “thin” form factors, namely LCD flat-panel or plasma panel TVs, as they have been with iPods and Razrs.
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Look Past the Living Room: How to Sustain HDTV Sales
Posted by: Harry Wang March 1, 2007 04:00 AMAsk a sales associate at a big-box retailer which section of the store has the most traffic this year, and more than likely he will point to the rows lined with big HDTV screens. Yes, those slim, shining flat-panel HDTV sets are irresistible. Even the bulkier digital-light processing and rear-projection TVs are on the Slim-Fast diet this year and appear trimmer and slenderer than their predecessors. U.S. consumers are particularly drawn to the “thin” form factors, namely LCD flat-panel or plasma panel TVs, as they have been with iPods and Razrs.