Anticipation is building as Google prepares to formally introduce its social networking platform. Called “OpenSocial,” it provides tools for developers to create applications and widgets that can be ported to any participating network. Partners that have signed on range from Friendster to Plaxo to Salesforce.com — and, most notably, in the last 24 hours, MySpace and Bebo. For the moment, though, interest in the OpenSocial rollout is highest among developers — and, of course, competitors. The former will likely have some effect on the latter.
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Developers Key to Winning Soc Net Throwdown
Posted by: Erika Morphy November 2, 2007 09:26 AMAnticipation is building as Google prepares to formally introduce its social networking platform. Called “OpenSocial,” it provides tools for developers to create applications and widgets that can be ported to any participating network. Partners that have signed on range from Friendster to Plaxo to Salesforce.com — and, most notably, in the last 24 hours, MySpace and Bebo. For the moment, though, interest in the OpenSocial rollout is highest among developers — and, of course, competitors. The former will likely have some effect on the latter.