Why can’t tech companies go green? With such luminaries as Google, IBM and HP forming the vanguard of the clean tech movement, it may seem a silly question to ask. Headlines trumpeting these companies’ initiatives — not to mention the nonstop announcements of new energy-saving IT products — would seem to suggest the tech industry is green all over. Greenpeace’s quarterly report on the industry, though, says otherwise. The organization’s “Guide to Greener Electronics” has shamed many companies by pointing out their less-than-environmentally friendly practices.
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Greenpeace and High-Tech’s Gargantuan Green Gap
Posted by: Erika Morphy November 29, 2007 04:00 AMWhy can’t tech companies go green? With such luminaries as Google, IBM and HP forming the vanguard of the clean tech movement, it may seem a silly question to ask. Headlines trumpeting these companies’ initiatives — not to mention the nonstop announcements of new energy-saving IT products — would seem to suggest the tech industry is green all over. Greenpeace’s quarterly report on the industry, though, says otherwise. The organization’s “Guide to Greener Electronics” has shamed many companies by pointing out their less-than-environmentally friendly practices.