In July, Nielsen Media Research reported “watching video on the Internet is no longer a novelty; 119 million unique viewers viewed 7.5 billion video streams in May 2008. In addition, as of Q1 2008, 91 million Americans owned a video-capable phone.” As content owners look to mobilize their video content to reach these mobile users, they’ll need to consider more than simply how many users are on 3G networks. The mobile device market is still very fragmented, with spotty 3G coverage and hundreds of different types of video-enabled phones in the market.
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Piecing Together Mobile Video Tech
Posted by: DeWayne Nelon August 12, 2008 04:00 AMIn July, Nielsen Media Research reported “watching video on the Internet is no longer a novelty; 119 million unique viewers viewed 7.5 billion video streams in May 2008. In addition, as of Q1 2008, 91 million Americans owned a video-capable phone.” As content owners look to mobilize their video content to reach these mobile users, they’ll need to consider more than simply how many users are on 3G networks. The mobile device market is still very fragmented, with spotty 3G coverage and hundreds of different types of video-enabled phones in the market.