There’s been a growing concern among companies operating social networks such as Facebook, MySpace and LinkedIn — as well as the hundreds of niche sites that have sprung up — that too many of these online hubs could lead to paralysis among users. Inevitably, a user with too many sites to visit and update will abandon some, if not most. Facebook, MySpace and others have been addressing the problem of the so-called “Walled Garden” with initiatives that make it easier for users to toggle back and forth between sites, taking their content with them.
Expanding Social Horizons, Part 1
Posted by: Erika Morphy December 2, 2008 04:00 AMThere’s been a growing concern among companies operating social networks such as Facebook, MySpace and LinkedIn — as well as the hundreds of niche sites that have sprung up — that too many of these online hubs could lead to paralysis among users. Inevitably, a user with too many sites to visit and update will abandon some, if not most. Facebook, MySpace and others have been addressing the problem of the so-called “Walled Garden” with initiatives that make it easier for users to toggle back and forth between sites, taking their content with them.