3-D has been given a really big job — coax audiences young and old alike away from their big screen home TVs, their PCs and their video games and back into movie theaters. On Dec. 4, 3ality Digital joined forces with Beverly Hills-based RealD and the National Football League to test a 3-D broadcast experience designed to immerse viewers in the game as never before. The first-ever live broadcast of an NFL game in full-digital 3-D format was made available to select movie theater audiences in three U.S. cities.
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E-Cinema, Part 2: Step Into the Projection Booth
Posted by: Ned Madden December 30, 2008 04:00 AM3-D has been given a really big job — coax audiences young and old alike away from their big screen home TVs, their PCs and their video games and back into movie theaters. On Dec. 4, 3ality Digital joined forces with Beverly Hills-based RealD and the National Football League to test a 3-D broadcast experience designed to immerse viewers in the game as never before. The first-ever live broadcast of an NFL game in full-digital 3-D format was made available to select movie theater audiences in three U.S. cities.