If Alec Baldwin wants to help the free Web video service Hulu turn its users’ brains into mush — as per its new TV commercial unveiled during the Super Bowl — he will have to do so without the help of Web-to-TV application Boxee. Boxee announced Wednesday that Hulu, co-owned by NBC and Fox, had asked it to remove its content from its lineup. The move happened at the request of content providers, Hulu CEO Jason Kilar said. So is this another instance of big media companies tightening their grip on their content while ignoring the possible distribution benefits provided by nimble startups?
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Hulu Pulls Boxee Vanishing Act
Posted by: Renay San Miguel February 19, 2009 11:40 AMIf Alec Baldwin wants to help the free Web video service Hulu turn its users’ brains into mush — as per its new TV commercial unveiled during the Super Bowl — he will have to do so without the help of Web-to-TV application Boxee. Boxee announced Wednesday that Hulu, co-owned by NBC and Fox, had asked it to remove its content from its lineup. The move happened at the request of content providers, Hulu CEO Jason Kilar said. So is this another instance of big media companies tightening their grip on their content while ignoring the possible distribution benefits provided by nimble startups?