Why go into a Barnes & Noble, find a comfy chair and flip through the pages of a physical book when you can go into a Barnes & Noble, find a comfy chair and flip through the pages of a virtual book on the Nook e-reader? It may sound like an only-in-the-21st-century situation, as digital technologies vie to reshape the reading and browsing habits of bookworms. However, the new in-store browsing feature introduced for the Nook, part of a wider firmware update introduced on Thursday, is actually designed to boost sales of real-world books in Barnes & Noble stores.
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E-Readers vs. Tablets: The Cage Match Continues
Posted by: Renay San Miguel April 26, 2010 06:00 AMWhy go into a Barnes & Noble, find a comfy chair and flip through the pages of a physical book when you can go into a Barnes & Noble, find a comfy chair and flip through the pages of a virtual book on the Nook e-reader? It may sound like an only-in-the-21st-century situation, as digital technologies vie to reshape the reading and browsing habits of bookworms. However, the new in-store browsing feature introduced for the Nook, part of a wider firmware update introduced on Thursday, is actually designed to boost sales of real-world books in Barnes & Noble stores.