The $249 Nook Color is designed to appeal to readers interested in periodicals and graphic books as well as traditional text-dominated books, and it could boost the book retailer past prime competitor Amazon in the race to capture customers in the growing e-reader and tablet market.
New B&N Nook Colors Outside the E-Reader Lines
Posted by: Mike Pearson October 27, 2010 11:15 AMThe $249 Nook Color is designed to appeal to readers interested in periodicals and graphic books as well as traditional text-dominated books, and it could boost the book retailer past prime competitor Amazon in the race to capture customers in the growing e-reader and tablet market.