Instagram recently added some new filters — the first time it has done so in two years. Each of the filters included in the latest version of Instagram allow users to make subtle mood changes to a photo. “A host of me-too apps have been introduced to the market since Instagram was launched. Filters are becoming a competitive advantage for Instagram so I suspect you’ll see it develop more filters as time goes on because that’s the real value of their service,” noted IDC Research Director Chris Chute.
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New Filter Family Adds Diversity to Instagram Toolset
Posted by: John P. Mello Jr. January 2, 2015 05:00 AMInstagram recently added some new filters — the first time it has done so in two years. Each of the filters included in the latest version of Instagram allow users to make subtle mood changes to a photo. “A host of me-too apps have been introduced to the market since Instagram was launched. Filters are becoming a competitive advantage for Instagram so I suspect you’ll see it develop more filters as time goes on because that’s the real value of their service,” noted IDC Research Director Chris Chute.