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Bold claim: Search-based applications are the next generation of search technology to enhance productivity and customer value for specific business processes by streamlining delivery of critical information. Skeptical response: Yeah, but don't most enterprises already have enterprise search, BI and ...
Following on the heels of the explosive growth of social media phenomena like Facebook, Wikipedia and Twitter, companies are exploring whether they can leverage the "wisdom of the crowds" to solve the problem of connecting the bits of information that can lead to innovative products and improved ser...
One of the misconceptions that has bedeviled CRM has been the idea that it is simply a technology you buy and implement, thus solving your problems. Technology is a part of scaling your processes for managing customer relationships, to be sure, but in reality it's a link in a chain of decisions and ...