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Managers must overcome several complex issues to build successful digital analytics teams that can deliver on the high expectations placed on them by upper management. For one, there is currently a significant supply/demand imbalance in the digital analytics talent pool. Also, a wide range of skills...
The exponential growth of data from a widening array of sources is making the term "Big Data" a hot topic among corporate executives from businesses of all sizes across nearly every industry. The Big Data phenomenon is being fueled by new social networks, mobile devices and increasingly powerful ap...
Oracle President Mark Hurd delivered a speech before Oracle OpenWorld Tokyo that emphasized the rapid buildup in analytical functionality the company has made in recent months. He touched upon previous developments, such as the Big Data Appliance announced at the start of the year, as well recent ne...
I have great admiration for the work of Daniel Kahneman. He's an Israeli psychologist whose work with the late Amos Tversky won the Nobel Prize in Economics in 2002, even though neither was obviously an economist. The pair built the foundation for behavioral economics and did early work on framing...
Google has launched a new tool called "Account Activity," designed to give users a detailed glimpse into their Web usage across all Google sites and services. Account Activity is a personalized, detailed monthly report on Web activity with Google search, Gmail accounts, YouTube and social network Go...
The Federal Trade Commission this week urged Congress to impose new regulations on companies that collect consumer data related to Internet browsing habits. Under the policy the FTC suggests, data brokers, or the holders of personal consumer information, must allow consumers access to that informati...
The top 10 trends in CRM was the topic of the lead-off talk by analysts Gene Alvarez and Ed Thompson at Gartner's Customer 360 Summit last week. Most of the items were evergreens that are fixtures when such trend lists are drawn up, but there were two that caught my eye, if only because of their jux...
M5 Networks has partnered with InsightSquared to create a solution that will allow customers to manage data generated from M5, along with data from other systems, in InsightSquared's business intelligence product. The solution will help customers manage data from their business phone system and othe...
FirstRain, an analytics software company that provides personalized, real-time customer intelligence to sales and marketing professionals, has announced the launch of the first Enterprise Customer Intelligence System. The system delivers targeted customer, prospect and industry intelligence directly...
Daily, we create with every keystroke 2.5 quintillion bytes of data from sensors, mobile devices, online transactions, and social networks. Monthly, we express ourselves through 1 billion tweets and 30 billion pieces of content on Facebook. Geeks call this "big data," but astute businesspeople reali...