E-Commerce

Nowadays almost anyone can launch a business online. If you have a great product and an effective marketing strategy, you're on track to build a large customer base and make profits. At some point you might need to carry out a valuation of your business. Let's explore what that involves.

Many financial services are already in the marketplace preparing for what has been classified as a cashless society. The push for this transition is not only coming from germ-fearing shoppers and front-line store workers. Businesses are also driving the trend to pay without paper money.

Regardless of all the buzz and activity around crypto, some demographics are still just not ready to veer away from what's familiar. Even though there is apprehension, many still understand that things are changing and that they must get on board or be left behind. For those who are not prepared for...

A move by Equifax to enable buy now, pay later vendors to report their customers' "pay-in-four" loans to the credit rating agency could dampen consumer enthusiasm for the popular payment method.

The digital wallet of the future is not about just storing the picture of a document, it's also about ensuring that scanned documents are valid and provides assurances that it has been issued by a verified source. Therefore, identity proofing must be the cornerstone of any digital wallet.

During the first two years of the global pandemic, U.S. consumers spent US$1.7 trillion online, $609 billion more than the previous two years, according to an economic report released Tuesday by Adobe. More spending is to come in 2022, with Adobe forecasting shoppers will spend more than $1 trillion...

Shopping cart and checkout abandonment occurs millions of times daily for online retailers. Let's cover how to measure and improve these e-commerce abandonment issues using 'cartalytics'.

Digital retailers are ramping up their social media advertising budgets to pitch products where shoppers gather socially. However, according to a report on the growing adoption of social advertising, brands need to employ automation strategies to replace traditional manual steps and add multi-platfo...

One bad consumer experience can cause a customer to stop using a product, which is why the customer journey revolution is taking center stage at smart businesses. While customer experience analytics can rescue businesses struggling to effectively manage their customer journey, real-time insights are...