In an effort to catch up with their data-swamped online counterparts, brick-and-mortar retailers are turning to a new tool to help them better monitor shoppers and maximize sales: shoppers' cell phones. Approaches include tracking shoppers as they move about the store using their phones' connection ...
I was recently discussing Watson -- the IBM super silicon brain that won Jeopardy! -- with a reporter writing an article. Around the same time, I was also looking into Google Glass, the wearable computer that enables people to record what they see and to see what they're recording through a teeny ti...
Showrooming enabled by the proliferation of smartphones has become the bane of brick-and-mortar retailers. Basically, consumers waltz into a local Best Buy or similar big box store, find the product they are thinking of buying and check it out. So far, so good, from the retailer's perspective -- onl...
Discussions on Facebook's IPO and inability to market successfully have been a topic of discussion for months. Sure, Facebook has a reach of nearly a billion users, but until it can be successfully monetized, is investing in Facebook commerce a boom or a bust? The real discussion is not about Facebo...
Upscale retailer Nordstrom has become known for its advanced online initiatives in recent years. However, the store chain is pushing the envelope in this area with an investment in Bonobos, an etailer that specializes in well-tailored men's pants. The intriguing part of this investment, which report...
Facebook has snagged the highly popular photo-sharing application Instagram for $1 billion in cash and stock. It is among the biggest acquisitions in the social media space, second only to Google's $1.65 billion stock-for-stock purchase of YouTube in 2006. The deal, both in size and intent, is very ...
When politicians are campaigning, voters get close attention as prospective buyers and customers. After they take office, however, and are charged with actually running a government, how often do the elected officials maintain a real customer orientation to the voters? In Georgia, Gov. Sonny Purdue ...
Overstock.com is a retail site that sells products in just about any consumer category, from clothes to electronics to home goods to furniture. Not surprisingly, it hid a major skid last fall when the U.S. economy went into seizure. "We were growing 27 percent through the first part of the year," CE...
Good - It's entertaining and makes sporting events more interesting.
Bad - It increases the risk of gambling addiction and financial loss.
Neutral - The benefits and drawbacks are equally significant.
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