When e-commerce was hatched back in the '90s, it would have lived for a while without Web analytics, but not for long. It would have died a cruel death in its nest, hungrily watching as bigger, more traditional channels ate up all the nurturing dollars brought to the nest by its parent company -- ex...
In the never-ending quest to differentiate themselves from competitors, online retailers often turn to content to set themselves apart and enhance the quality of their Web contact with customers and would-be customers. The need to automate the distribution of content has given rise to a fast-growing...
Companies large and small now rely on digital content. They download brochures to salespersons, ship video clips to employees, and plaster their logos in front of consumers. As more information takes digital formats, corporations need tools to monitor the use of their assets, which freely move in an...
IBM today announced it has signed a definitive agreement to acquire Venetica, a privately held company based in Charlotte, North Carolina. The acquisition is expected to close in the fourth quarter. Financial details were not disclosed. Venetica's operations will be integrated into the Information I...
Big Blue is again aiming at smaller targets with the announcement of its DB2 Content Manager Express, new content-management software intended to help small businesses store, manage and protect documents and other data. IBM, which also announced DB2 Content Manager for Linux, said it has priced the ...
Important to me so I can accept, deny, or customize my preferences before entering a website.
Inconvenient, but a fair exchange for knowing the website operator is likely serious about privacy and compliance.
An endless, unnecessary burden with a minimal effect that I wish was gone.
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