Sales managers and their managers have had to make peace with the reality that they might not be able to get reps to use technology. But methodology alone or with technology is a more-or-less lost cause. Fortunately, the technology has improved consistently over the last two decades. Even more fortunately, the leading SFA company was founded by a sales guy...
Surround strategy is the antithesis of rip and replace. Rather than replacement, a business can move parts of its workload from some workhorse system, say ERP, to Zoho -- where things like pre-built reports and Zia, an AI-based digital assistant, can help business users interrogate data stored on th...
Are you looking for a way to reinvent the traditional vendor marketplace? Consider adding composable commerce to your bag of tricks. This marketing approach enables businesses to bring to their brands a distinct method to continuously optimize their customers' experiences.
The 2021 edition of Proofpoint's Voice of the CISO report -- based on a survey of more than 1,400 CISOs in 14 countries -- found 66 percent of the executives acknowledged their organizations were unprepared to handle a targeted cyberattack this year. In addition, more than half the CISOs admitted th...
In the old days you could identify weak spots in your business and purchase software systems designed to eliminate or at least to significantly reduce those liabilities. Performing an ROI analysis usually consisted of two parts: a before study to determine the business' steady state; and a post impl...
This might be a big year for CRM. I say might because I am not clairvoyant, and humility is on the resolutions list. CRM has gone through five 5-year cycles during the past few decades. That trend feels as old as SaaS at this point, and I think we're going to embark on a new cycle that will take rou...
The front office is moving out the front door and into the world. Actually, it's exiting via the Internet, the windows and side doors, to form the basis of what will be the 'next normal' or whatever future historians want to call it. For a while, when we were just dabbling with mobility and social m...
With people balancing work and home life, and often trying to avoid in-person shopping, the convenience and safety of meal kit deliveries are an increasingly appealing option for many consumers. The E-Commerce Times caught up with experts in food sales, packaging, and e-commerce to get their viewpoi...
The IDC CRM market share numbers are in for 2019. For the seventh consecutive year Salesforce leads the pack, this time with 18.4 percent of the market. Other big vendors trailing the leader include, SAP, Oracle, Microsoft and Adobe. After 25 years of competition, the runners-up have a combined sha...
If the ongoing struggles amid the pandemic have taught retailers anything, it is the need to automate their customer service experience. Customer experience automation is making the difference between hanging on until closing down and ensuring more returning customers.
Yes, ChatGPT is as good as any other search tool.
Not yet, but it will, eventually.
No, ChatGPT is inherently flawed.
Can't say, I have not tried ChatGPT.
What is ChatGPT?
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