Part 1 of this two-part series on five of the boldest decisions made by technology companies this year explores the launch of Hulu and Amazon.com's decision to go DRM-free with its Amazon MP3 store. Now, for the three remaining genius strokes in the E-Commerce Times' lineup of bold decisions that ch...
Five years ago, Mark Goldstein and three partners recognized that loyalty programs were becoming a cottage industry. Coming up with the right way to manage those programs, he believed, would be a neat trick. So would finding an effective way to lure in customers. "The toughest part of the business i...
Personalization -- the purported long-sought Holy Grail of Web content management -- just might have finally arrived via Web applications that make Web sites responsive in real-time to the unique needs of individual visitors. At the heart of recommendation and personalization technologies are active...
Among dreamy startups and salty e-commerce veterans alike, Zappos.com appears to be the golden grail -- certainly one blessed, at least, with heavenly rewards. "Zappos is the Amazon of the shoe business, and its model is extremely difficult to mimic," Gene Alvarez, vice president of research at Gart...
Why sell somebody else's product line when you can do a better job offering your own? That was the question that ultimately pushed Jan Hichert, CEO of Astaro, and two other cofounders to develop their own Internet security solutions for a market they viewed as needy of attention -- the small- to med...
The larger the business or government agency is, the bigger the volume of data it deals with. That translates into massive efforts to manage that data to meet ever-increasing compliance regulations for adequately maintaining electronic records. Any software company that can figure out how to manage ...
Bronto is no dinosaur. Founded by former Red Hat executives and launched in 2002, the e-mail marketing software provider has certainly seen its industry and marketplace evolve and change dramatically around it. While questions are often raised about whether e-mail can remain an effective marketing c...
In early 2002, the founders of Azul Systems wagered that Java was going to become a prominent enterprise platform. If that happened, they suspected enterprise customers of Java would soon need relief from the pain points caused by poor scaling and disappointing deployment costs. Azul Systems CEO and...
Given the powerful double-digit growth of e-commerce during the first decade of the industry, few merchants worried that a payment alternative to credit cards or the well-established PayPal was needed. More recently, however, as e-commerce growth rates slow, the fast-growing, credit card-free altern...
Working with online car sales leads since the early part of the dot-com era, the cofounders of the Detroit Trading Exchange saw firsthand the inefficiencies in the market and set out to address them. The result is a robust and active trading exchange where car dealers and others bid to buy more than...
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