Wednesday's salesforce.com IPO offered a rare opportunity for smaller CRM companies to elbow their way into the media spotlight. Many of these competitors claimed that they were taking customers away from the now-public company's customer entourage. Although a salesforce.com spokesperson said that the company couldn't provide a comment to CRM Buyer, Yankee Group analyst Sheryl Kingstone told CRM Buyer: "Th...
About three weeks ago, Oracle issued a security alert describing multiple SQL injection vulnerabilities in its E-Business Suite 11i and Applications 11.0. The alert carried the company's highest severity rating, which it associates with a flaw that is "high risk and requires little specialized knowl...
As more consumers and businesses turn to the Internet not just for information, but as a way to run their daily errands, the need for more sophisticated customer service grows unabated. The old one-two punch of call-center representatives and an online Frequently Asked Questions (FAQ) page does not ...
It's an age-old slogan for companies: "We value your business." Thanks to customer relationship management (CRM) systems, many enterprises now can place a highly specific value on the worth of each customer's business. Like it or not, CRM systems allow companies to identify customer segments, or "ti...
CRM software revenues are expected to reach $30 billion in the next several years, according to research firm Cahners In-Stat. Even so, CRM implementation projects are often cited for high failure rates. To avoid losing customers, these projects need to succeed in more dimensions than just company m...
In creating a supply chain that serves a company's specific needs, it may seem as if hundreds of details must be examined to formulate an effective strategy. But in looking at nuances like transportation costs or the price of warehousing software, companies may be missing the big picture. There is n...
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