Microsoft may have ushered in a paradigm shift with the release of new versions of its search engine, Bing, and web browser, Edge -- both now powered by artificial intelligence.

The most popular search engine on the internet may be headed for some rough sailing in the next one or two years, according to the creator of Gmail.

EXCLUSIVE INTERVIEW

Digital Marketers Take Fragmented Tactics to New Targets

Retailers must leverage the benefits of using a variety of digital marketing tactics to differentiate themselves from competitors and improve their shopping experience.

A new search engine powered by artificial intelligence and natural language processing is offering an alternative to the lists of web pages making up the results of a typical online search.

E-commerce marketing isn’t about choosing paid advertising over an inbound strategy. Instead, businesses should use the two to work in conjunction. In other words, paid media is putting the fuel on the fire — inbound is the steady burn.

EXPERT ADVICE

Managing Google’s Algorithm Updates

With the majority of searches happening on Google, updates to how Google is serving results could put a complete halt to new customer acquisition, leads, sales, and ultimately revenue. Here are some ways your business can best manage the latest core update to Google's algorithm.

It is safe to say that all e-commerce platforms should feature trendy product offerings, crawlable and mobile-friendly site architecture, and ensuring 24/7 customer service. But above all else, having a strong on-site search could be one of the biggest factors in retaining customers and boosting rev...

Amazon heralded its shifting strategies to help sellers expand with new tools during its two-day Accelerate Seller Conference this week. The e-commerce giant announced its growing success with American small and medium-sized businesses empowerment this year, its glowing Sellers Report, and the resul...

Called IndexNow, the protocol uses an API to allow websites to easily notify search engines whenever content is created, updated, or deleted. Once the search engines are notified of updates they can quickly crawl and reflect the website changes in their index and search results.

How confident are you in the reliability of AI-powered search results?
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