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ECT News Community   »   E-Commerce Times Talkback   »   Re: College Newspapers: MySpace's Latest Ad Rivals?

Re: College Newspapers: MySpace's Latest Ad Rivals?
Posted by: Keith Regan 2008-01-10 20:18:19
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In the midst of social networking zeitgeist, many advertisers find themselves torn. The lure of the young demographic that flocks to sites such as MySpace and FaceBook is powerful, but the risks many. The recent case of a 16-year-old being lured into traveling to the Middle East is just the latest example of the potential downside of such sites. The draw is more than just the ability to tap into an environment where viral marketing could take over and help vault a product or service or brand to new heights.

Re: College Newspapers: MySpace's Latest Ad Rivals?
Posted by: nickjag 2008-01-10 20:24:50 In reply to: Keith Regan
Yes, the social networks are powerful in many ways, with advertising and iconic and social influences. I like to talk about that stuff in my blog on social networking, get a chance stop by :)
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