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ECT News Community   »   E-Commerce Times Talkback   »   Re: Study: Baby Boomers To Drive E-Travel Sales



Re: Study: Baby Boomers To Drive E-Travel Sales
Posted by: ECT News 2001-05-18 18:37:16
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A projected shift in online user demographics in the coming years will likely fuel an even
greater boom for the online travel sector, according to data released Thursday by IDC.


One of the sector's key drivers will be an explosion in the population with the "time and
funds to travel," the firm said. Specifically, IDC concluded that aging baby boomers are
poised to become a significant purchasing force, with their numbers set to nearly double
from 31 million in 1999 to 61.5 million in 2004.


Re: Study: Baby Boomers To Drive E-Travel Sales
Posted by: Rabbit 1126 2001-05-18 18:40:08 In reply to: ECT News
One aspect of the online travel game that I haven't seen discussed is the issue of frequent flyer miles.

By and large, as far as I know, you have to book directly with an airline to use frequent flyer miles to get your ticket. Does that not put independent online travel sites at a disadvantage? Will people be able to book tickets using frequent flyer miles on a site like Orbitz?

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