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ECT News Community   »   E-Commerce Times Talkback   »   Re: The Secret of Logitech's Success

Re: The Secret of Logitech's Success
Posted by: Lisa Gill 2002-10-14 20:05:51
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In a sea of drowning tech companies, Logitech's is an unlikely story -- one of profit, promise and seemingly unlimited potential. The peripherals maker has homed in on a market where the sky is the limit at a price point that defies recessionary pressures. How has the company been so successful in an incredibly tough economy? "You probably don't need the next Pentium chip. But to make the [user] experience easier to use or more convenient and to get rid of a clunky cord, people will spend $50," Logitech chief financial officer Kristen Onken told the E-Commerce Times.

Re: The Secret of Logitech's Success
Posted by: cjbart 2002-10-15 13:35:03 In reply to: Lisa Gill
This article disappointed me. Logitech is controversial because they suppress insider trading information. Do a search on LOGI on Yahoo financial if you'd like to check. If Lisa Gill had wanted to do a real reporter's job instead of rehashing a press release, she would have called up the CEO and pressed him for an answer on this point. How about it Lisa? Willing to do a follow-up that covers this all-important point? Until someone does, this investor is waiting on the sidelines.
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