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ECT News Community   »   E-Commerce Times Talkback   »   Re: 3 Steps to a Winning Google Shopping Strategy



Re: 3 Steps to a Winning Google Shopping Strategy
Posted by: Brandon Bauer 2019-12-14 23:57:49
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The world of paid digital advertising is changing fast. Over the last year alone, marketers have had to adapt to big changes on Facebook's platform. They now have to reckon with the continued growth of Amazon, which is taking an ever-larger bite out of online advertising budgets. Even Google, long the alpha dog in digital marketing, is altering its approach with the changing times. Over the past few years, an interesting trend has emerged. Google Shopping ads steadily are increasing their SERP share when compared to text ads.


Re: 3 Steps to a Winning Google Shopping Strategy
Posted by: digdom 2019-12-14 23:59:40 In reply to: Brandon Bauer
Vital information.Thank you
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