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ECT News Community   »   E-Commerce Times Talkback   »   Re: Priceline: Only Halfway to Heaven



Re: Priceline: Only Halfway to Heaven
Posted by: Keith Regan 2001-08-09 18:32:28
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The good news for Priceline is that it found the Holy Grail of dot-coms in the most
recent quarter. It posted an operating profit. But Priceline hasn't reached
e-commerce Nirvana just yet.


I don't mean to be a wet blanket. The Priceline story is impressive indeed, the stuff of
Hollywood films. Few people thought the company could ever turn it around, never mind do
it in the stretch of a few quarterly earnings reports. But now it's time for Priceline to
start thinking big again. Not all at once, but clearly sooner rather than later.


Re: Priceline: Only Halfway to Heaven
Posted by: Mike P. 2001-08-09 18:38:17 In reply to: Keith Regan
Priceline.com will always be the target of a few juicy journalistic stories regarding customer service. It comes with the territory. Despite the numerous warnings when you place a BID for a flight, hotel, or rental car that it's NON-REFUNDABLE, NON-CHANGEABLE, NON-TRANFERABLE, there are always a few who try to whine and have the policies changed for them. When they don't get their way, they complain even louder to those who will listen (journalists).

Anyone who has used Priceline.com, and actually read what you are agreeing to when placing a bid, will not be surprised to know there are no refunds, period. That's the trade-off.

Priceline.com will continue to grow in their strong areas (airline tickets and hotel rooms), especially during a time when people are looking for ways to make their dollar go further.

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