CRM Buyer Talkback
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Getting customers -- and keeping them -- is the name of the game in e-commerce. "The e-commerce market is crowded and noisy, and brands need to do everything they can to differentiate themselves from the pack," said Eric Hansen, CTO of SiteSpect. "Loyalty programs do just that, giving a brand the edge they need to stay a step ahead of their competitors." Inspiring loyalty to your brand and your products is a vital part of e-commerce, but the best loyalty programs go beyond offering rewards and points.

Posted by: ShepHyken 2017-11-12 16:25:22 In reply to: Vivian Wagner

Great article with practical ways to improve loyalty. It doesn’t matter if the business is online or onsite. These principles work for virtually any type of retailer.